by Mark Northall | Aug 27, 2014 | Business, Networking, Social Media
The ill-fated attempt by Twitter to take some of the social media advertising revenue currently enjoyed by Facebook just got a little smarter. The Micro-blogger now has a plan and this is where it can really score for advertisers big and small. Promoted Accounts and...
by Mark Northall | Aug 7, 2014 | Business, Social Media
The hugely versatile Platform Pinterest has introduced a messaging aspect to its offering. Pinterest which is becoming more and more a tool in the armoury of the Social Media marketeer just got a little more savvy. The new tool allows people to collaborate on projects...
by Mark Northall | Jul 25, 2014 | Business, Social Media
Whenever I train SMEs and business people they seem obsessed by increasing the number of likes on their business page and whilst numbers are important to a degree (30 likes to get access to Insights – for instance) they are by no means the be-all and end-all for...
by Mark Northall | Jul 10, 2014 | Business, Social Media
Ok I fully admit I’ve been lazy where Google + is concerned. I created a profile did a few posts and paid lip service to creating a business page but never given it the place in my social media marketing it deserved – until now. I was asked by a client to major on the...
by Mark Northall | Mar 16, 2014 | Business, Personal, Social Media
So you have the numbers whether they be likes, followers, connections or subscribers – unless you engage with them the chances of turning them into customers, referrers and advocates Engaging content has to be worked on but in this blog I give you a few ideas...