Why you should bother with Twitter

I’m often asked why should I bother with Twitter and indeed what is the point of a marketing on a platform that only affords you 140 characters to get your message across. Well in its short life – Twitter was only born in 2006 – it has been well adopted in business...

Twitter Ads are here !

The big news in Social Media this week is the introduction of Twitter ads. This puts Twitter in the same frame as Facebook and LinkedIn as the major social networks that allow marketers to target potential customers. For the first time, marketers can now manage...

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