by Mark Northall | Nov 30, 2021 | Uncategorized
How the Facebook Algorithm Works The Facebook algorithm is made up of four main ranking signals: recency, popularity, content type, and relationship. ‘’why do our organic Facebook numbers so bad?” – How often do you hear those words in your organisation? According to...
by Mark Northall | Oct 21, 2021 | Uncategorized
LinkedIn will tell you that its Social Selling Index, launched in 2014, is a measure of how successful a company or an individual are at developing their brand, connecting with the right people, engaging with insights, and establishing relationships. The combination...
by Mark Northall | Sep 14, 2021 | Uncategorized
Social Selling – It’s the future! I think that has become all too clear following recent events that have all but seen the demise of the rep and the travelling salesman! The skill set of selling remains the same however there is a subtlety in online ‘courting’ that is...
by Mark Northall | Jul 28, 2021 | Uncategorized
Those who have met me or attending any of my Social Media training courses will know I’m a massive advocate of Testimonials. Testimonials are powerful. You can tell everyone how brilliant your goods and services are but when that comes from a satisfied user that...
by Mark Northall | Jul 13, 2021 | Uncategorized
Definition of social listening: Social listening is the process of monitoring digital conversations and interactions on social to evaluate your brand perception and customer feedback. This process has become increasingly popular in conjunction with features such as...
by Mark Northall | Jun 19, 2021 | Uncategorized
To further your Instagram marketing, attracting followers to your account is vital. So ask yourself – Are you getting new followers on Instagram? More importantly, are you getting the right kind of new followers? I am assuming that you have already written a...
