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Social Media Analytics Bitesize

Master Social Media Analytics in Just 90 Minutes!

Are you struggling to understand how your social media efforts are performing? Do you want to harness the power of data to improve your strategy and drive better results? Analytics Bitesize is here to help you navigate the complex world of social media analytics.

In just 90 minutes, this online course will empower you with the essential knowledge and tools to make data-driven decisions for your business. Whether you’re a seasoned marketer or just starting out, this course will guide you through the fundamentals of social media analytics, helping you to understand and apply insights to your strategy.


What You Will Learn

  • Why Analytics Matter: Discover why analytics are crucial for understanding your audience and improving your social media strategy.
  • The Basics of Social Media Analytics: Get a clear understanding of what social media analytics are and how they can be used.
  • Platform-Specific Insights:
    • Facebook Analytics: Learn how to use Facebook Insights to track your page performance.
    • Instagram Analytics: Dive into Instagram Insights and uncover key metrics like follower growth and post engagement.
    • LinkedIn Analytics: Explore LinkedIn’s Social Selling Index and Company Page Analytics to measure your professional impact.
    • Pinterest Analytics: Understand how to track your pins and boards’ performance to optimize your Pinterest strategy.
    • Google Business Profile Analytics: Analyze how your business performs on Google Search and Maps.
  • External Social Media Platforms: Gain insights into third-party analytics tools that can help you consolidate and make sense of your data across platforms.
  • Using Analytics to Plan and Strategize: Learn how to integrate data from various platforms to create a cohesive and effective social media strategy.

Why Take This Course?

  • Understand Your Audience: Learn to interpret data to gain insights into who your audience is and what they care about.
  • Improve Your Content: Use social data to create content that resonates with your audience and drives engagement.
  • Benchmark Against Competitors: Understand your performance relative to competitors and identify opportunities for growth.
  • Optimize Your Social Media Strategy: Learn to track and measure the success of your social media campaigns to make informed decisions.

Course Details

  • Duration: 90 minutes
  • Format: Online, self-paced
  • Instructor: Mark Northall, a seasoned social media strategist with years of experience in analytics and digital marketing.

Who Should Attend?

  • Social Media Managers looking to improve their understanding of platform analytics.
  • Small Business Owners wanting to leverage social media data to grow their business.
  • Marketing Professionals aiming to refine their digital marketing strategies.
  • Anyone interested in learning how to use data to make better decisions on social media.

Enroll Today!

Don’t miss out on this opportunity to master the essential skills of social media analytics. Sign up for Analytics Bitesize today and start making data work for you!

£35 a seat

Next Course Tuesday 10th September 2024

1.30pm via Zoom

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