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Using Your Google Business Profile to get Business

According to stats attributed to Hootsuite Google is the world’s most-visited website. The site currently holds more than 92% of search engine market share. Creating a Google Business Profile (formerly known as Google My Business) is an important way to attract new customers to your business through Google search and Maps.

Your Google Business Profile is a free and easy-to-use tool for businesses and organisations to manage their online presence across Google, including Search and Maps. To help customers find your business, and to tell them your story, you can verify your business and edit your business information.

With your Google Business account, you can see and connect with your customers, post updates to your Business Profile, and see how customers are interacting with your business on Google.

An optimized Google business listing allows you to supply useful business information to searchers such as business hours, where you’re located, driving directions and a lot more to increase your overall online presence.

Would you rather be the person managing your listing rather than some random person?

Business analytics can also be derived from the Insights Pane such as:

  • How customers search for your business
  • What queries they use to find your business
  • How they interact with your listing and a lot more.

This step-by-step Course will help you understand Google Business Profile inside and out so that you can improve your Google Map rankings, communicate with customers, control your online presence, and generate more leads.

This course is offered as part of our Bitesize programme online – All details of dates are on listed on our Facebook Page

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