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Self Employment Rocks
When I left the corporate world in 2010 I was probably ill prepared to dash into the uncertain world of self-employment – indeed I often wonder if I would have made the same decision had I been blessed with the benefit of hindsight! As someone much wiser than me once...
Change – The only consistent thing in Social Media
In Social Media as in life the one true constant is change and as I was delivering some one to one training on Tuesday I noticed a new option to migrate to a new look. The fact is Facebook on Monday introduced a new design for Facebook fan pages, making things such...
Networking – Cultivating Perception Video Blog
As SMEs we have a challenge out there in the wide world of business - how to be seen and how to appear bigger that we are. Well if you are reading this blog chances are you have found one of the ways you can appear larger to your prospective clients via an almost...
Engagement as important as Numbers
So you have the numbers whether they be likes, followers, connections or subscribers - unless you engage with them the chances of turning them into customers, referrers and advocates Engaging content has to be worked on but in this blog I give you a few ideas for...
To be a leader you need Followers
Whatever you may have been told Social Media remains a matter of numbers. Im not saying it doesnt matter how you engage with them but you will be judged by the number of 'fans' you have on Facebook, Followers on Twitter and Pinterest Connections on LinkedIn and...
Content v Visibility the new Social Challenge
As a Social Media Trainer I continually tell my clients that content is everything - the new SEO if you will but there is a greater challenge for online marketeers that of how to get their new found prowess in content creation out there. As the platforms get busier it...
Facebook at 10 – The secret of its success
On 4th February Facebook was 10 years old. It has 1.23 billion users that is 1 in 6 of the entire worlds population. Ponder those three facts for a moment. A company that did not exist 10 years ago now has as many users as India has people. Facebook was not the first...
Are you using the Pinterest Widget
Pinterest profile widgets are a fun, visual way to show off your latest Pins and attract new followers right on your website. They've made it easy to add the widget right from your Pinterest account. Just visit your profile page and click the brackets next to where...
Is your Friend who you think they are?
I’ve seen an increase recently in the number of fake Facebook accounts out there. Some of them are so easy to spot where someone asks to connect and you have no idea who they are and there are flaws in the construction of the account but what about if it was...
Why you need to be on Google Plus
Hello all - my first blog of 2014. So a happy Social New Year to you. First topic - Google plus. You may already have an account and not know it! If you have a Gmail or a YouTube or an Adwords/Analytics account then you will have by default a Google Plus account. So...